AI Insights · Timothy · January 2024
Top 5 Film & Television Apps on iOS in South Africa Q4 2023
Explore the performance of the top 5 film and television apps on iOS in South Africa during Q4 2023, including trends in downloads, revenue, and active users.
In the fourth quarter of 2023, the top 5 film and television apps on iOS in South Africa exhibited notable trends in weekly downloads, revenue, and active users. Here’s a detailed overview of their performance, based on data from Sensor Tower.
Netflix saw a steady weekly revenue, peaking at around $18K in late September and fluctuating between $13K and $18K throughout the quarter. Weekly downloads started at 8.1K and showed a significant dip to 5.1K by late October, before recovering to 9.3K by the last week of December. Active users remained relatively stable, averaging around 220K, with a slight increase to 234K by the end of the quarter.
DStv Stream maintained varying weekly downloads, starting at 5.3K and peaking at 9.9K in late October, before stabilizing around 3.7K towards the end of December. Active users showed a notable increase from 87K to 97K in mid-October, maintaining an average of approximately 90K through the quarter.
ReelShort - Short Movie & TV experienced a significant surge in weekly revenue, particularly in early November, where it reached approximately $10K. Weekly downloads spiked at 18K in early November, followed by a decrease to around 4.8K by the end of December. Active users also showed a peak in early November at 17.6K, maintaining around 6K towards the end of the quarter.
Showmax maintained a consistent weekly download rate, starting at 4.4K and peaking at 7.8K in early December. Active users showed a steady increase from 32.5K to 38.4K by early December, with a slight decrease to 35.1K by the end of the quarter.
Disney+ reported strong weekly revenue throughout the quarter, peaking at approximately $41K in the last week of December. Downloads started at 7.3K and saw a dip to 3.9K in mid-October, before increasing to 5.6K by the end of December. Active users showed a slight decline from 71K to 59K in mid-October, followed by a recovery to 69K by the end of the quarter.
For more insights and detailed data, visit Sensor Tower.
